Friday, 9 October 2015



Questions about case studies.

Do they offer subscriptions? Discuss reasons why.

I’m not sure whether XXL offer subscriptions but this may depend on the audience, those who buy the magazine on a regular basis, they may find it easier to get a subscription of the magazine. A business may also consider getting a subscription the magazine if people are regularly buying that magazine.

 Do they have an e-zine version? Does it have the same content? Discuss reasons why.

Yes, XXL do have an e-zine version of their magazine which they use to post most of their magazines but not everything found on the website is on hard copy. E-zine offer a huge amount of activities and videos. Many people may find it better to download the app rather than going out and buying a hard-core copy. Yes, they have very different content because the context of the magazine online is that there’s a physical content.

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